What do Microsoft, Steve Jobs and 2Degrees all have in common?
Thats quite a lot to fit together, so I'll unpack a few pieces because this is a story that should interest us all here in NZ as John is obviously an insiders 'insider' when it comes to all things mobile.
First of all his own CV shows a career that has grown and thrived with the mobile industry.
That is probably why Steve Job's sought out his advice when Apple was developing the iPhone
Wired then goes on to wonder
So John is definitely a 'go to' guy, Jobs was legendary for seeking out the best advice from the best people and now it looks like Microsoft are after some of the same as they face the challenges of competing in the 'post PC' era.
Microsoft have been trying to get mobile right for a long time, way before Apple entered the fray, in fact second kind of 'smart phone' I used was a 'Windows Mobile' these were HTC devices that ran on Telecom's pre XT evdo CDMA network.
They were awful and made me long for my previous Palm OS based Kyocera 'smart phones', but I appreciated have email on the go and other basic internet based services.
Microsoft have had numerous resets in their mobile strategy, with the latest being the purchase of Nokia's mobile business and the desire to create one overarching OS.
I'd love to be a fly on the wall at the Microsoft board meetings as they like everyone else try and unlock the future.
But it'd also be fascinating to hear what goes on at a 2Degrees board meeting as they try and figure out their 'breakout' strategy to move from the expensive and competitive 'pre-paid' plains to the green fields and higher ARPU of post paid business accounts, full service residential offerings and getting a slice of the media and mobile payments pies.