Today’s ‘Giganet’ announcement by UFF promises to revolutionize the entire UFB program for some really exciting reasons:
1. It gives the RSP’s a reason to get serious about creating compelling gigabit products
2. It brings gigabit to a powerhouse of the NZ economy
3. It clearly separates UFB from legacy copper based broadband
and it deserves a marketing award as a cheeky and brilliant use of a competitors marketing program and promotional budget.
All we need now are the clever uses, I can think of a few…